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Books by Jim Blythe






CIM Coursebook Marketing Essentials(2nd Edition)
(The Official Cim Coursebook)
by Jim Blythe
Paperback, 186 Pages, Published 2010 by Routledge
Mobipocket_Ebook
ISBN-13: 978-0-08-096624-3, ISBN: 0-08-096624-1






Marketing(1st Edition)
(SAGE Course Companions series)
by Mr Jim Blythe, Jim Blythe, David F. Lomax
Paperback, 192 Pages, Published 2006 by Sage Publications Ltd
ISBN-13: 978-1-4129-1034-7, ISBN: 1-4129-1034-X






Consumer Behaviour(4th Edition)
by Zubin Sethna, Jim Blythe
Paperback, 576 Pages, Published 2019 by Sage Publications Ltd
ISBN-13: 978-1-5264-5001-2, ISBN: 1-5264-5001-1






Essentials Of Marketing(3rd Edition)
by Prof Jim Blythe
Paperback, 354 Pages, Published 2005 by Financal Times Management
Laser Printed
ISBN-13: 978-0-273-69358-1, ISBN: 0-273-69358-1






Consumer Behaviour
by Jim Blythe
Paperback, 456 Pages, Published 2007 by Cengage Learning
ISBN-13: 978-1-84480-381-1, ISBN: 1-84480-381-3






Principles and Practice of Marketing
by Jim Blythe
Paperback, 800 Pages, Published 2005 by Cengage Learning Emea
ISBN-13: 978-1-84480-120-6, ISBN: 1-84480-120-9






Demarketing(1st Edition)
by Nigel Bradley, Jim Blythe, Mr Jim Blythe
Paperback, 240 Pages, Published 2013 by Routledge
ISBN-13: 978-0-415-81648-9, ISBN: 0-415-81648-3






CIM Coursebook Marketing Essentials
by Jim Blythe
Hardcover, Published 2017 by Taylor And Francis 2017-06-29, London
ISBN-13: 978-1-138-44102-6, ISBN: 1-138-44102-3






Principles and Practice of Marketing(2nd Edition)
by Jim Blythe
Paperback, 744 Pages, Published 2009 by Cengage Learning
ISBN-13: 978-1-4080-1147-8, ISBN: 1-4080-1147-6






Sales & Key Account Management(1st Edition)
(Pb)
by Jim Blythe
Paperback, 304 Pages, Published 2004 by Cengage Learning Emea
ISBN-13: 978-1-84480-023-0, ISBN: 1-84480-023-7






Business to Business Marketing Management(1st Edition)
A Global Perspective
by Jim Blythe, Alan S. Zimmerman, Biythe J., David F. Lomax
Paperback, 424 Pages, Published 2004 by Cengage Learning Emea
ISBN-13: 978-1-84480-001-8, ISBN: 1-84480-001-6






International Marketing(3rd Edition)
Strategy, Planning, Market Entry and Implementation
by Jim Blythe, Roger Bennett, Harry Alder
Paperback, 362 Pages, Published 2002 by Kogan Page Business Books
ISBN-13: 978-0-7494-3808-1, ISBN: 0-7494-3808-8






Marketing Planning(1st Edition)
Strategy, Environment and Context
by Phil Megicks, Jim Blythe, Prof Jim Blythe, Mr Jim Blythe
Paperback, 264 Pages, Published 2010 by Financal Times Management
ISBN-13: 978-0-273-72471-1, ISBN: 0-273-72471-1






The Essence of Consumer Behaviour(1st Edition)
(Essence of Management: Prentice Hall Series)
by Jim Blythe, Prof Jim Blythe
Paperback, 200 Pages, Published 1997 by Prentice Hall Ptr
ISBN-13: 978-0-13-573122-2, ISBN: 0-13-573122-4






Principles and Practice of Marketing(3rd Edition)
by Jim Blythe
Hardcover, 800 Pages, Published 2013 by Sage Publications Ltd
ISBN-13: 978-1-4462-7399-9, ISBN: 1-4462-7399-7






100 Great PR Ideas
From Leading Companies Around the World (100 Great Ideas)
by Jim Blythe
Paperback, 208 Pages, Published 2010 by Marshall Cavendish Corp/Ccb
ISBN-13: 978-0-462-09949-1, ISBN: 0-462-09949-0






Business to Business Marketing Management(3rd Edition)
A Global Perspective
by Alan S. Zimmerman, Jim Blythe
Paperback, 452 Pages, Published 2017 by Routledge
ISBN-13: 978-1-138-68076-0, ISBN: 1-138-68076-1






Essentials of Marketing
by Jim Blythe
Online Resource
ISBN-13: 978-0-273-70347-1, ISBN: 0-273-70347-1






Strategic Marketing
by Jim Blythe, Helen Coxhead, Martin Lashwood, Lesley Partridge, Peter Reed, Helen Simms
180 Pages, Published by Select Knowledge Limited
ISBN-13: 978-0-7446-0319-4, ISBN: 0-7446-0319-6






Essentials of Marketing
by Jim Blythe
Online Resource
ISBN-13: 978-0-273-70349-5, ISBN: 0-273-70349-8



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